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CONSULTANTS

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Rubén Avila

Innovation and Strategy

Master's Degree in Digital Business.

Rubén Ávila is a strategist with an innovative approach to marketing and business development. Throughout his career, he has led high-impact projects, combining creativity, technology, and agile methodologies to generate brand growth and positioning.

  • Implementation of Innovation

  • Design Thinking

  • Branding and Business Intelligence

  • Launch Campaigns and Digital Projects

Featured projects

Bits & Bites

Founder of Bits & Bites, the world's first AI-powered gaming bar, founded in 2022. He currently leads the development of new AI applications for operations, working alongside a programming and development team to innovate processes and user experience.
www.bitsandbitesai.com

 

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UN – Plan in Progress

He led the project and was responsible for implementing business strategies and training for more than 150 SMEs affected by the 2017 earthquake. He managed to revitalize 170 businesses, providing them with tools for sustainable growth.

🔗 More info

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McCarthy's Club

He led the project from its inception. Currently, the platform has more than 20,000 users and continues to grow steadily.
mccarthysclub.com

 

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eGift

She led the project from branding to feature design, achieving a successful launch of the digital gift card store.
egift.mx

 

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Volkswagen summit

He led Volkswagen Mexico SummIT, creatively and operationally designing and directing an exclusive technology-focused convention with innovative experiences, special events, and impact for more than 1,000 attendees.

🔗 More info

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WAP - Safe Pet

She designed the features and led the development of the technology platform and advertising campaign for World Animal Protection's Safe Pet program , enabling online pet registration with QR codes for emergency identification. More than 5,000 tags have been distributed.

🔗 More info

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McCarthy's Verse

He led McCarthy's Verse, the world's largest pub chain's first digital ecosystem on Web 3.0, integrating a Metaverse presence, immersive experiences, NFTs, and more.

🔗 More info

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Brand launches

Specialist in the planning and execution of high-impact launches for automotive and technology brands. From exclusive events to innovative digital strategies, he has led campaigns that combine creativity, technology, and immersive experiences to connect with audiences and generate high-value engagement.

🔗 More info

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